Our philosophy is simple - Honesty, strong Ethics and above all, Integrity in all we do.
This may seem a little archaic to some, however, for more than 60 years, Southern Cross continues to be a source reliable and economical articles.

Manufacturing and design are now more closely linked through technology than in past years. SCV, liases with designers at inception, to ensure the path, which is chosen, is one that may in fact be walked. This relationship building at the very commencement of the design reflects the philosophy and commitment of Southern Cross Visual.

To the staff of SCV, design is not a something issued to the manufacturer with an ultimatum, "make it, or else". The design requires our firm to constantly be creative, ensuring the design is applied across a wide range of products, without compromising the intrinsic components within the design.

With design, there is beauty, efficiency and profitable function. In the manufacturing, there is application, manufacture, finishing and delivery. A beautiful design could quite easily be compromised if it were displayed on an inferior article.

As the years progress, SCV rises to the occasion by meeting with design teams, graphic artists and project managers. Discussions on colours, fabrics, and substrates are a daily prerequisite to consistent manufacturing.

Our international exposure broadened our experience in fulfilling the requirements of international designers. Other countries have more specific substrate needs, which when addressed became an integral part of our collective knowledge.

SCV is committed to providing the highest level of product, in close collaboration with design both creative and graphic, for the current and future needs of our national and international clients.

Established in Katoomba in 1946, the firm initially undertook general sign writing and graphics. Moving to Pitt Street in the late 1950s, Glass Craft as the company was known then, became Sydney's largest sandblasted glass specialists. Ode lights for RSL Clubs, Eye charts for Doctors, even bookies number boards.

In the 1960s the firm moved to Stanmore, producing signage, and introducing Bunting into the Australian market place.

During the seventies, Glass Craft developed into A B Colour Bunting and Flags and eventually, Southern Cross Flags. The printing of sashes, ribbons and bannerettes made way for the dye dispersal of fabrics. This new fabric printing grew more specialised and Southern Cross found themselves developing with the industry demands.

Graphic designs, visual advertising and some experimentation led to birth of the large vertical banners and flags. In the early 80s Goldspar Australia and Southern Cross turned the humble horizontal flag into a vertical outdoor advertising medium.

Southern Cross Flags rebadged as SCV (Southern Cross Visual) in 1990, with the view that the industry was in fact a visual communicative one.

New technology in the computer area, pushed SCV towards a worldwide search for digital printing equipment. This high tech equipment, sourced from the US and Italy was installed and calibrated in December of 1997.

SCV is digitally printing polyester fabric; both single and double sided for indoor and outdoor usages. The market place can now create the most intricate designs, messages and advertising, without the fear of "Artistic License". The design is saved as a digital image on electronic media, delivered to our firm via CD ROM or FTP, we then place the media in a computer and digitally print the exact image.

Limitations exist with sizes and longevity; however, the market is fresh with opportunity and limited only by the imagination of the designers and creative genius of Australia's marketing people.

On staff SCV has qualified, linguists, designers, marketing and computer graduates, together with event and project mangers. They liase with qualified associates in the fields or engineering, architectural, planning, Urban designing, public relations, market research, exhibition, environmental, fashion and theatre.

SCV maintains a new CYBER approach to business. We have links with our staff via the latest technologies available, allowing for elements such as same day responses to costings, delivery and structural information.

This meld between manufacturing, designing, and events allows for the transfer of information at light speed, ensuring the deadlines are always adhered to. The staff may communicate with technology, however, we are able to present in offices throughout Australasia.

We've been presented with more than a dozen "Industry" Awards for manufacturing, Research & Development and graphic design.

In 1988, SCV worked solidly with the Australian Bicentennial Committee to produce a range of products, which could identify the event to all Australians. We were then awarded a license to manufacture and deliver many of those same products.

In 1992, after Minale Tattersfield Bryce completed the design for the the renowned Sydney 2000 Olympic Bid identity, SCV manufactured all launch flags, banners and signage, capturing the imagination of many Australians and viewed across the world.

Sydney
Adelaide

France - Lille
Malaysia - Penang
UK - London
USA - Chicago

ACCOR Hotels South Pacific
Adelaide Airport
Art Gallery of New South Wales
Astre German Automotive
Australia Day Council Of NSW
Australian Rugby Football League
Australian National Maritime Museum
Australian Olympic Committee
Ausflag
BMW Australia
Councils (many hundreds Australia wide).
Coca-Cola Amatil Pty Ltd South Pacific
Darling Park
Department For Admin and Information Services
Department For Environment And Heritage
Department of Ageing, Disability & Home Care
Department Of Corrective Services
Department of Defence - HMAS Newcastle
Department Of Defence Emergency Response Squadron
Department Of Defence Orchard Hills
Department Of Defence RAAF Base Richmond
Department Of Defence Waterloo
Department of Education & Childrens Services
Department Of Infrastructure
Department Of the Prime Minister
Erina Fair Retail Centre
Foxtel
Floriade Festival ACT
GMH
Greg Norman Golf
Ken Done
Penrith Plaza Management
Pepsie
Porsche
Rick Damelian Motors
Royal Agricultural Society
Sydney International Aquatic Centre
Sydney International Athletics Stadium
Star City Casino - Adelaide & Sydney
Sydney Entertainment Centre
Sydney Harbour Foreshore Authority
Sydney Opera House
Telstra
Tourism Australia
Tourism Australian Capital Territory
Tourism Northern Territory
Tourism NSW
Tourism Queensland
Tourism South Australia
Tourism Tasmania
Tourism Victoria
Tourism Western Australia